Commercial project
High-Street Florist, Beaconsfield
Fascia festoon, icicle drops along the awning and eucalyptus swags in the windows — a shopfront lit to be looked into, not just at.
- Property
- Retail shopfront
- Area
- Beaconsfield, Bucks
- Access
- Installed before opening
- Fixings
- Clipped, nothing into fascia
Schemes like this run £1,500–£2,400 for the season
The brief
An independent florist on Beaconsfield old town high street. Small fascia, a canvas awning, two deep display windows, and a December that makes or breaks the year. The owner wanted the shop to be the one people cross the road for.
What we installed
- Warm white festoon along the fascia, clipped not screwed
- Icicle drops on the awning frame, short and even
- Eucalyptus and berry swags lit inside both windows
- One lit tree by the door, and a timer matched to trading hours plus two
Can you light a shopfront on a lease without damaging it?
Yes, and you should assume the landlord will check. Nothing here goes into the fascia board: the festoon runs on clip rails bonded to the existing signage tray, the awning lights fix to the frame, not the canvas. Window swags hang from removable ceiling hooks inside the demise. Install happened before opening, so no trading hour was lost, and the January de-rig is booked at the same time as the install — with photographs of the frontage before and after in the file.
Why it works
A shopfront is lit to be looked into, not just at. The fascia and awning pull the eye down the street; the window swags then give it somewhere to land, on the product. Keeping the interior swags brighter than the exterior festoon is the trick — it inverts the usual shopfront glare and makes the inside of the shop the warmest thing on the pavement.
Related reading
Same treatment, your house
Tell us about the property
A few photos is all it takes. We'll come back with a scheme and a fixed seasonal price.
